Importance of White Space in Your Website

What is common with successful and converting websites? Businesses with successful websites provide a smooth user experience for their visitors. They make it clear what they offer to their visitors and what steps visitors need to take if they are interested.

Never Doubt Your Capabilities.

Last week, I had a brand strategy session with a fellow business owner. They needed help with developing a cohesive personal brand. I usually run auditing sessions where I provide implementable feedback for a business’ website but doing a session that was brand focused was something new to me. Although I know one or twoContinue reading “Never Doubt Your Capabilities.”

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Do you have a ‘About’ section in your Website?

Recently I have scanned a good number of funnels/websites. Several of the funnels barely introduce the businessman or the business itself – they are so focused on selling their products/services. There is a saying that PEOPLE FOLLOW PEOPLE, not businesses.