Importance of White Space in Your Website

What is common with successful and converting websites? Businesses with successful websites provide a smooth user experience for their visitors. They make it clear what they offer to their visitors and what steps visitors need to take if they are interested.

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Develop a Unique Design Style

Copying Your Competitors’ Design Style Ain’t a Good Look. Despite what kind of business you run, one of the obvious goals is to differentiate yourself from competitors. How can you achieve this by (literally) copying and pasting a competitor’s design style?

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Never Doubt Your Capabilities.

Last week, I had a brand strategy session with a fellow business owner. They needed help with developing a cohesive personal brand. I usually run auditing sessions where I provide implementable feedback for a business’ website but doing a session that was brand focused was something new to me. Although I know one or two about branding, I haven’t taught anyone about it yet.

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